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Now Open at 247 Congress St in Portland, Maine

The New Hei-Hey Is Here

Tiny shop. Big shelf energy.
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From first bell to final snack

Color Outside the Classroom

Colorful companions for every school day
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Out of office. Into the water.

Towels with Places to Be

Ready for every splashy occasion

About Us

It starts with a Hei-Hey, and we’re just getting going.

Hei-Hey is the brainchild of a designer with a felt-y past and a soft spot
for craggy coasts, cold dips, and purposeful design with a dash of everyday magic.

Nordic-inspired, Design-forward

Born from the North, made for everyday life. Honest, timeless, and quietly joyful.

Sustainability-minded

Made to last, not landfill. Because timeless design shouldn’t come with an expiration date.

Curated by Our Founder

Handpicked by a designer who still gets butterflies over beautiful things.

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How did Hei-Hey grow out of a design career?

Our founder’s 20-year detour through architecture and design could’ve led anywhere, but a first-job friendship with a Finn made her fall hard for Nordic style. Bold colors and patterns, clean lines, everyday magic…it’s basically her love language.


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Tiny Card. Big Possibilities.
Give a Hei-Card

No guessing. No receipts hidden in drawers. Just a ticket to colorful, useful, joy-sparking things.